๐ŸŽ“ FREE LIVE WEBINAR ยท Holograph ร— CostRoom
๐Ÿ“… Wednesday, 9 September 2026
๐Ÿ•› 4:00 PM IST | 02:30 PM UAE (GST) | 01:00 PM KSA

The Full Cloud and SaaS Spend Optimization Lifecycle: How to Buy Right, Get Visibility, and Keep Costs Down Permanently

Your cloud bill went up again this month. Nobody added anything. Nobody can explain it. And now finance wants the AI budget funded out of savings you have not found yet.
In 45 minutes, Holograph and CostRoom show you where cloud and SaaS spend actually gets decided, why the easy savings are already gone, and how to stop the bill climbing back after you cut it.
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If Any of This Sounds Familiar, This Session Is for You

The cloud bill went up. Nobody knows why.

Only 39% of organisations have unified visibility across their cloud spend. Most teams are reconciling invoices after the money is gone, not before.

We are paying more for the same stack.

Enterprise SaaS spend rose about 8% year over year while application counts stayed flat (Zylo 2026). AI features and consumption pricing are repricing software you already own.

We already cut the obvious waste.

The big rocks are gone for most teams. What is left is smaller, harder to find, and buried in commitment coverage, idle resources, and licences nobody logs into.

We have to fund AI from savings.

98% of teams now actively manage AI costs, up from 63% last year, and many are told to pay for it out of efficiency gains found elsewhere.

Webinar Agenda

Part 1: Why Your Cloud and SaaS Bills Keep Climbing (5 minutes, joint)

Cloud waste rose to 29% in 2026 after five years of decline, driven by AI workloads (Flexera 2026). SaaS spend is rising without new purchases. Both speakers frame the two forces behind a bill nobody can fully explain.

Part 2: Buy Right: Three Years of Cloud and Licence Spend Get Decided in One Meeting (15 minutes, Holograph)

Commitment instruments, licence tiers, and plan fit. Fewer than half of organisations use any one commitment discount per cloud provider (Flexera 2026), and that gap is set at purchase, not at renewal. Includes the ROI framework Holograph applies to cloud commitments and licence buys above 50 seats.

Part 3: See Everything: Full Cloud and SaaS Visibility in 14 Days (15 minutes, CostRoom)

What changes when both estates land on one screen: idle resources and orphaned cloud accounts, the 25 to 40% of licences that typically go unused, and the utilisation data that tells you what to cut before a renewal quote arrives.

Part 4: Keep It Down: The 90-Day Sequence and Live Q&A (10 minutes, joint)

Savings erode within 18 months unless something holds them in place. The combined loop: assess, fix the purchases, review on a cadence. Open Q&A with both speakers, plus a complimentary Cost Readiness Review for every attendee.

What You Walk Away With

  • A commitment and licence checklist you can run against your next cloud or software purchase
  • The 14-day visibility method for getting cloud and SaaS spend into one view
  • The 90-Day Spend Optimization Sequence as a one-page takeaway
  • A complimentary Cost Readiness Review: Holograph plan-fit assessment plus CostRoom spend visibility snapshot
  • Full session recording and slide deck

Trusted by Enterprise Teams

170+
Enterprises Served by Holograph
25โ€“40%
Licences Typically Found Unused (CostRoom platform data)
40%
Documented IT Cost Reduction Delivered for a Holograph Client

Who Should Attend

  • You own a cloud bill that grows faster than your usage does
  • You are asked to explain cloud and software spend to a CFO who wants one number
  • You have a renewal or commitment decision coming in the next two quarters
  • You have been told to fund AI investment from savings elsewhere
  • You cut the obvious waste already and need the next tier of savings
Built for CIOs, IT Directors, FinOps leads, CFOs and finance directors, SAM managers, and procurement leaders.

Meet the Speakers

Rakesh Ramakutty
Founder & Global Director
Satyendra NarwaneCo-Founder & CTO